TovoData
Client work
Role
Social Media & Marketing Manager
Year
2025 – Present
Services
LinkedIn ads, Social graphics
About the project
Challenge

TovoData sells property data to mortgage, insurance and solar companies. It's a technical product, and it needed to read clearly to three different industries.

Insight

Buyers don't want more data, they want better decisions. So the ads lead with the outcome, like stronger underwriting and smarter targeting, and let the data back it up.

What I made

10 LinkedIn ad graphics and ongoing social content in TovoData's own voice, kept visually consistent with iLeads through an AI-assisted workflow I built.

Result

Part of the +32% combined LinkedIn growth across both brands, with 4+ on-brand pieces shipped every week.

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